Our Mission:
Your Metaverse Strategy
The right strategy for the metaverse poses major challenges for many companies: What new business models should you pursue? How much should you invest for this future market? What competencies do you need in the company?
We develop your metaverse strategy together. In doing so, we examine your existing business model, analyze your competitors with our proven benchmarking and check your organization for the necessary Metaverse capabilities. To achieve this, we jointly develop innovative business ideas, evaluate them for financial feasibility and define a clear strategy on how your company can approach the Metaverse.
Our Service:
Your Metaverse Strategy
The right strategy for the metaverse poses major challenges for many companies:
- What new business models should you pursue?
- How much should you invest for this future market?
- What competencies do you need in the company?
Together we develop your metaverse strategy.
We analyze the metaverse from a strategic perspective for your company
Business Models
Market & Competition
Products & Services
Organisational structure
Supply & Value chain





- Analysis of the existing business model for feasibility in the metaverse
- Identification of potential new business models for your company
- Transparency about successful use cases
- Clarity about the market dynamics, size and
-developments - Competitive analysis of your current and potential, future competitors in the metaverse
- Overview of startups as attractive investment opportunities
- Trends towards innovative products and services
- Identification of possible entry products and
-services for your company - Gap analysis to the current vs. future portfolio
- Transparency about changes in the requirements for future employees
- Identification of necessary competencies and derivation of concrete measures (training, recruiting strategy)
- Optimization opportunities through decentralized organizations
- Overview of new global value chains through digital goods.
- Analysis of the impact of the metaverse on existing value chains
- Review of future sourcing & pooling strategies
From our analyses, we derive concrete recommendations for taking action for your company.
We analyze the metaverse from a strategic perspective for your company
Business Models

- Analysis of the existing business model for feasibility in the metaverse
- Identification of potential new business models for your company
- Transparency about successful use cases
Market & Competition

- Clarity about the market dynamics, size and
-developments - Competitive analysis of your current and potential, future competitors in the metaverse
- Overview of startups as attractive investment opportunities
Products & Services

- Trends towards innovative products and services
- Identification of possible entry products and
-services for your company - Gap analysis to the current vs. future portfolio
Organizational structure

- Transparency about changes in the requirements for future employees
- Identification of necessary competencies and derivation of concrete measures (training, recruiting strategy)
- Optimization opportunities through decentralized organizations
Supply & Value chain

- Overview of new global value chains through digital goods.
- Analysis of the impact of the metaverse on existing value chains
- Review of future sourcing & pooling strategies
From our analyses, we derive concrete recommendations for taking action for your company.
We support your company in the step into the metaverse with a clear strategy
Service Offering I
Service Offering II
Service Offering III
Metaverse Readiness-Check
Benefit and risk analyses
Development of Metaverse Strategy
Project scope
Project scope
We examine your company with our proven analysis method for different entry possibilities into the metaverse.
We analyze your competition for their activities, develop initial ideas for implementation together with you and define first measures.
We build the basic understanding and know-how in your company to become active in the metaverse.
We support you in the implementation of a Metaverse project. For this purpose, we check the benefits and risks of your upcoming project in a due diligence.
Here we evaluate, among other things, the financial success and risk potential as well as the technical and organizational requirements (e.g. company competencies).
Your advantage? More assurance for your project, especially if you are working with third party providers.
Together with your company, we develop a coherent concept of how to approach them in the long term.
In doing so, we identify potential business models for you, develop your organization with the necessary competencies, and build a roadmap for implementation.
Instead of jumping on the “metaverse hype”, we build a holistic strategy for your company to properly position you in the metaverse.
Project duration
from 2-3 weeks
from 2-3 weeks
from 4-6 weeks
Illustrative selection of our consulting services – Project contents and project duration depending on the client’s problem definition
Illustrative selection of our consulting services –
Project contents and project duration depending on the client’s problem definition
Why Roover Metaverse Consulting?


Roover - Your Partner for the Metaverse:
Roover Metaverse Consulting is a boutique strategy consultancy specializing in Metaverse, Blockchain, NFTs and immersive technologies – based in Germany. The Metaverse is one of the largest opportunities since the dawn of the Internet, with an estimated market size of more than $1,000 billion. However, many companies are in danger of missing out on this opportunity once again.
Roover develops strategies and innovative business models to optimally position companies in the Metaverse so that they can fully benefit from the next wave of digitalization.
Roover Metaverse Consulting is a boutique strategy consultancy specializing in Metaverse, Blockchain, NFTs and immersive technologies – based in Germany.
The Metaverse is one of the largest opportunities since the dawn of the Internet, with an estimated market size of more than $1,000 billion. However, many companies are in danger of missing out on this opportunity once again.
Roover develops strategies and innovative business models to optimally position companies in the Metaverse so that they can fully benefit from the next wave of digitalization.
FAQs: Metaverse Strategy
As with any strategy development, there is no standard recipe for a metaverse strategy. Depending on the company, industry, customers, suppliers and internal processes, the Metaverse should be analyzed holistically and a sustainable strategy developed.
However, the starting point for the strategy is to build up the necessary knowledge and to conduct initial analyses of metaverse activities in one’s own industry as well as of application examples.
Further information for first steps towards a metaverse strategy can be found here.
Yes, every company should develop a strategy for the metaverse early on. As with the last dominant development of the Internet (e.g., e-commerce or digitization), the Metaverse will have a major impact on companies: from internal processes and structures, to optimization potential in production through Digital Twins), to new opportunities in sales and marketing in virtual worlds.
The earlier companies anticipate the metaverse and develop it into a strategy, the better prepared they will be for the changes in the future.
The business opportunities in the metaverse are diverse and need to be analyzed and evaluated depending on the industry and sector. The use cases range from process optimization through augmented and virtual reality or digital twins to new marketing channels in virtual worlds.
We would be happy to show you the most important use cases in your industry and discuss potential approaches for your companies.
This question cannot be answered in a general way and must be analyzed according to the company and industry. Even though many companies are currently buying virtual land in virtual worlds such as Decentraland or Sandbox and building a virtual branch, companies should think carefully about whether this step is the right action.
From our experience with customers, companies achieve a short marketing and PR success, but rarely meet their target customers in these virtual worlds.
The idea of the metaverse is more than just hype: it’s about the next stage of the Internet. In this immersive Internet, there will be new, innovative business models that will present companies with major challenges if they are not prepared for them early on.
Even if the metaverse is portrayed as hype in the media, the impact of new technologies such as augmented or virtual reality or digital twins will affect many companies. The next stage of digitization towards the metaverse should not be missed again by companies, especially in Europe.
Do you want to bring your company into the metaverse?
Then let’s go this path together. We would be happy to discuss your metaverse project in more detail in a first meeting.
Our team at Roover Metaverse Consulting is looking forward to helping you with your first step into the metaverse.
Feel free to contact us by mail or on LinkedIn (Oliver Breucker & Robin Reuschel).
Get started with our Metaverse workshops.