Our Mission:
Your Metaverse Strategy

We develop your Metaverse strategy together. In doing so, we examine your existing business model, analyze your competitors and check your organization for the necessary metaverse capabilities.

To do this, we jointly identify innovative business ideas, evaluate them for financial feasibility, and define a clear strategy for how your company can approach the Metaverse.

Metaverse
Strategy

Finding the right strategy for the metaverse presents challenges for many companies:

  • What new business models should you pursue?
  • How much should you invest for this future market?
  • What competencies do you need in the company?
We analyze various dimensions to develop a sustainable strategy for your company:
1
Discover new

Business models

  • Analysis of the existing business model for feasibility in the metaverse
  • Identification of potential new business models for your company
  • Transparency about successful use cases
2
Win against

Market & Competition

  • Clarity about the market dynamics, size, and
    -developments
  • Competitive analysis of your current and potential future competitors in the metaverse
  • Overview of startups as attractive investment opportunities
3
Develop innovative

Products & Services

  • Trends towards innovative products and services
  • Identification of possible entry products and
    -services for your company
  • Gap analysis to the current vs. future portfolio
4
Strengthen your

Organizational structure

  • Transparency about changes in the requirements for future employees
  • Identification of necessary competencies and derivation of concrete measures (training, recruiting strategy)
  • Optimization opportunities through decentralized organizations
5
Optimize the

Value chain

  • Overview of new global value chains through digital goods
  • Analysis of the impact of the metaverse on the existing value chain
  • Review of future sourcing & pooling strategies.

Together we develop your strategy for the future of the Internet.

How can companies develop a metaverse strategy?

As with any strategy development, there is no standard recipe for a Metaverse strategy. Depending on the company, industry, customers, suppliers and internal processes, the metaverse should be analyzed holistically and a sustainable strategy developed.

Heading if needed

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Development of a metaverse strategy

The starting point for the strategy is to build the necessary knowledge. We analyze the metaverse activities in your industry and identify possible applications.

We then work with your company to develop a coherent concept for addressing the metaverse in the long term.

In the process we i
dentify potential business models
for you, develop your organization with the necessary competencies and build a roadmap for implementation.

Instead of jumping on the “metaverse hype,” we build a holistic strategy for your business to properly position you in the metaverse.

We support you on your way to the immersive internet

A careful analysis forms the basis for a sustainable strategy. In a rapidly changing market environment such as the Metaverse market, a deep understanding is necessary in order to draw the right conclusions at any time and to adapt the strategy to the new circumstances if necessary.
FAQs about the Metaverse strategy

Yes, every company should develop a strategy for the metaverse early on. As with the last dominant development of the Internet (keyword: e-commerce or digitalization), the metaverse will have a major impact on companies: from internal processes and structures, to optimization potential in production through digital twins), to new opportunities in sales and marketing in virtual worlds.

The earlier companies anticipate the metaverse and develop it into a strategy, the better prepared they will be for the changes in the future.

The business opportunities in the Metaverse are diverse and need to be analyzed and evaluated depending on the industry and sector. Use cases range from process optimization through augmented and virtual reality or digital twins to new marketing channels in virtual worlds.

We would be happy to show you the most important application examples in your industry and discuss potential approaches for your companies.

Diese Frage kann nicht pauschal beantwortet werden und muss je nach Unternehmen und Industrie analysiert werden.

Auch wenn aktuell viele Unternehmen in virtuellen Welten wie Decentraland oder Sandbox virtuelles Land kaufen und eine virtuelle Filiale bauen, sollten Unternehmen sich gut überlegen, ob dieser Schritt die richtige Maßnahmen ist. 

Aus unserer Erfahrung mit Kunden erzielen Unternehmen zwar einen kurzen Marketing- und PR-Erfolg, aber treffen in diesen virtuellen Welt nur selten ihre Zielkunden. 

Die Idee vom Metaverse ist mehr als nur ein Hype: Es geht um die nächste Stufe des Internets. In diesem immersiven Internet wird es neue, innovative Geschäftsmodelle geben, die Unternehmen vor große Herausforderungen stellen werden, wenn sie nicht frühzeitig darauf eingestellt ist.

Auch wenn das Metaverse in den Medien als Hype dargestellt wird, werden die Auswirkungen von neuen Technologien wie Augmented oder Virtual Reality oder Digital Twins viele Unternehmen treffen. Die nächste Stufe der Digitalisierung hin zum Metaverse sollte von Unternehmen, insb. in Europa, nicht wieder verpasst werden. 

Your path to the Metaverse strategy

Roover-Oliver-Breucker-Metaverse-Experte-SW
Oliver Breucker
Metaverse Strategy Development